Showing posts with label Powerful. Show all posts
Showing posts with label Powerful. Show all posts

Wednesday, January 23, 2013

Public Speaking Tips: 10 Easy Ways To Prepare A Powerful Introduction

An introduction is the very first message an audience will hear when you have to speak in public.

It can set the scene and make or break a presentation. It is frustrating so very few presenters use this powerful tool.
Always request an MC or someone respected to introduce you. This provides instant credibility through third party endorsement.

It is far better for someone else to talk about and endorse your fantastic achievements than yourself!

Public Speaking Tips: 10 Easy Ways To Prepare A Powerful Introduction

The more senior, respected, experienced or higher ranked, the greater the credibility boost you will receive.
As that well-known phrase goes, you never get a second chance to make a good first impression. So do you leave this opportunity to chance? Or do you want to control every word the audience hears?

It is always best to control the introduction and in particular, write your own introduction and importantly brief the person who will be introducing you.

A well-written introduction you have prepared beforehand also allows you to move smoothly and unhesitatingly from the introduction to your opening.

Here are some public speaking tips and 10 Easy Ways to Prepare a Powerful Introduction when giving a speech for any occasion.

1. It Has To Make Sense.

Your introduction must make sense and cover why you are speaking or have been chosen to speak. Read it out aloud to someone else prior to giving it to the introducer.

2. Keep It Simple.

The best introductions are often the simplest.

3. Keep It Short.

A short introduction will have the most impact. Remember the audience has come to hear you not the introducer. Bill Clinton has made famous his mistake in the US Congress where he took longer to introduce someone than the actual speech. Don't make this fatal mistake. A good introduction will take between 20 and 30 seconds to read out and be between 3 and 4 paragraphs in length.

4. Make An Impact.

Good introductions make an impact. Ways to do this could be to start with a rhetorical question.

5. Include Personal Information.

Include personal information to make a human connection with the audience. This helps build rapport and empathy.

6. Include The Quirky, Memorable or Unusual.

This helps the audience relate to and remember you. It is also useful as a way of introducing humour or a foil or balance to all your great achievements. The unusual can also surprise and delight an audience. I use my past involvement in the unusual athletic pursuit of hammer throwing to help put a smile on the audiences faces.

7. Link To The Opening.

Make sure you have a link in your introduction to segue seamlessly into your opening. Remember the introduction and your opening are NOT the same.
8. Have Large Font.

Make sure the introducer can read the introduction. Keep the font as large as possible that will comfortably fit on 1-page.

9. Brief The Introducer.

Always brief the introducer on pronunciations and any stage directions. It is especially important for them to shake your hand to give you confidence and energy and permission to connect with the audience.

10. Give Them Plenty Of Time To Prepare.

Avoid handing the introduction to the MC at the last moment. Give them plenty of time to prepare and rehearse. Most are nervous and will want to do their best. Always avoid the credibility sapping experience of them saying .."So and so has just handed me this and I'm just going to read it out."

Don't laugh it has happened to me and nothing dampens your energy and enthusiasm as a presenter more than being introduced with that line.

Here is an example of an introduction I use:

INTRODUCTION FOR THOMAS MURRELL - Presentation Skills
How can you more effectively get your message across?
More importantly, how can do you this when delivering a speech?

Our guest presenter today is an International Business Speaker, consultant and award-winning broadcaster
He is recognized by his peers as a Certified Speaking Professional or CSP, this is the industry's highest award and there are only 53 people with this in the whole of the Asia Pacific Region.

His company 8M MEDIA & COMMUNICATIONS provides solutions to media, marketing & communication issues for Top 500 companies, government organisations and leading Universities.

In a former life he was a radio & TV presenter, executive producer and Senior Media Executive, describing his 12 years at the Australian Broadcasting Corporation as an "apprenticeship".

A graduate of three Australian Universities, he gained his MBA in marketing from the University of Western Australia and is a former National Junior Hammer Throw Champion!

To talk about Powerful & Persuasive Presentations, please welcome MR THOMAS MURRELL (turn to Tom & shake hand).

Please feel free to use this as a template and modify it for your own situation.

Public Speaking Tips: 10 Easy Ways To Prepare A Powerful Introduction
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Thomas Murrell MBA CSP is an international business speaker, consultant and award-winning broadcaster. Media Motivators is his regular electronic magazine read by 7,000 professionals in 15 different countries. You can subscribe by visiting http://www.8mmedia.com Thomas can be contacted directly at +6189388 6888 and is available to speak to your conference, seminar or event. Visit Tom's blog at http://www.8mmedia.blogspot.com

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Monday, November 26, 2012

Ten Speech Tips for Writing Powerful and Persuasive Presentation

Have you ever had to give a speech?

Do you remember that feeling? A knot in the stomach, sweaty palms and a panic attack!

Not a very pleasant experience. And yet, I'm sure your speech was a success because 90 per cent of a typical audience want the speaker to succeed.

Ten Speech Tips for Writing Powerful and Persuasive Presentation

Yet according to The Book of Lists, speaking in public is one of our greatest fears.

Much of this anxiety is due to a lack of confidence in writing and preparing a speech rather than in the delivery.

Giving a presentation can be a great way to build your business, influence public opinion or kick-start your career.

It is an excellent way to stand out from the crowd and make a real difference in people's lives.

What are the secrets of writing a powerful and persuasive speech for any occasion?

Here are 10 tips for turning a good speech into a great one!

1. Have a plan and set some objectives & outcomes.

There is nothing worse than not knowing what you want to achieve. Do you want to educate the audience, inform, inspire, motivate or touch their emotions? Always work out what you want to achieve before beginning the speech process.

2. Have a formal structure - beginning, middle and end.

Audiences love structure and the best speeches stick to this tried and true rule. As they say: "tell them what you're going to say, tell them and then tell them again".

3. Avoid having too much content.

Hands up those that are guilty of this sin. I know I am. I have lost count the number of technical presentations given by CEO's, managers, scientists, engineers, geologists and other professionals who have just put too much content into their presentations. Far too much for an audience to absorb - remember even the best audiences face information overload after 20 minutes.
How do you overcome the content crisis? See Tip # 8.

4. Define who your audience is and use the most appropriate communication
channels to reach them.

Analyse how your audience likes to take in information - do they like to be visually stimulated or do they enjoy just sitting back and listening. Or do they like to get involved, to touch and feel in a kinaesthetic way. Work out the best mix of visual, audio and kinaesthetic and use this in your speechwriting.

5. Research your speech using a range of sources.

Be a keen observer of the trends your audience is likely to be interested in and keep a file of interesting articles and information. If you are time poor- a few quick questions when meeting an audience just prior to a speech, such as "what are the issues facing your business/industry/association at the moment?" can really help target your presentation and build rapport.

6. Use personal stories, examples and metaphors to make intangible concepts
tangible.

In many cases you are trying to sell ideas and concepts in a speech. These are intangible and often difficult for the audience to grasp. Personal stories, examples and metaphors make the invisible visible.

7. Have a strong opening and closing.

People remember the opening - first impressions count! The closing is important as it should reinforce the key message you want the audience to go away with in their head after they have heard the presentation. Ending with a 'call to action' can be a powerful way to get your audience to act on your message.

8. Add value and extra detail through a handout.

Here's a tip: if you want to provide detail - put it in a handout! You can get far more content across in the written form than in a speech. Always refer to this in your presentation but hand it out after your speech so the audience is not distracted reading through it while you talk. There is nothing more soul destroying for a presenter to see the audience leafing through written notes rather than looking at you!

9. Use short words and plain English.

The short words are always the best words. Avoid jargon. Use active words instead of passive. This has far more impact in the minds of your listeners.

10. Evaluate and review on a regular basis.

There's nothing more powerful than to hear back a speech you've written. If you are writing a speech for someone else always try and hear the speech or at least get some feedback. Recording and listening back to a presentation is the fastest way to improve your skills.

Ten Speech Tips for Writing Powerful and Persuasive Presentation
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Thomas Murrell MBA CSP is an international business speaker, consultant and award-winning broadcaster. Media Motivators is his regular electronic magazine read by 7,000 professionals in 15 different countries. You can subscribe by visiting http://www.8mmedia.com. Thomas can be contacted directly at +6189388 6888 and is available to speak to your conference, seminar or event. Visit Tom's blog at http://www.8mmedia.blogspot.com

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